Philips just announced the availability of hue in Singapore from today at the Apple Online Store and retail sales at Apple Premium Resellers and Philips branded stores from 11 December. The Philips hue starter pack retails at S$319 and consists of 3 hue light bulbs of 600 lumen (50Watt equivalent) and a hue bridge that controls the bulbs via your iOS device with the Philips Hue app. Each individual hue bulb is also available at S$89.
So what’s hue?
Taken at the Philips hue launch event this afternoon at The Art House
Easily set up within minutes, the hue lighting system consists of the hue bulbs which can be controlled by your iOS devices to have varying colors and intensity, programmed to react based on proximity, or timing. You can also time it to switch on or off at predetermined time. You can also link up the system with your online life via IFTTT(If This Then That) and for it to react based on what’s happening there – switch the bulb to purple when an email arrives or blue when you receive a Facebook message. There’s endless possibilities.
Saw it in action during their media launch held earlier today, and I am quite impressed with what you can do with the hue system. From a father’s point of view, I can absolutely see the usefulness of having the ability to control the brightness of the bulbs from my iPhone in my toddler’s room – just a touch of brightness to check on him without waking him up or using the timed dimming of the light to put him to sleep. Being a geek – there is much you can do to make your household’s lighting not just functional but fun. Especially so when they introduce the recently announced new products that goes with the hue system – Philips LightStrips and Philips LivingColors and also the BR30 Connected Downlight Lamps. Can totally beng-up your house.
Find out more about Philips hue at the meet hue site or follow them on FaceBook and get the hue at the Apple Online Store from today.