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It will never be as easy to develop for Android as Apple because of the variety of devices, but we’re not upset about that – it’s where the audience is. Apple may punch above its weight in users accessing video and so on, but much of the Android audience are just the kind of people we want to reach, people who’ve never used their phones before in this way.

An interesting insight on the problems big content owners face when they attempt to build apps for users to access their contents across different platform.

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